Meir Roth 50th Anniversary | 2025

 In 2025, Meir Rot Ltd. marked a significant and deeply meaningful milestone: fifty years since the company first opened its doors. Five decades have passed since that Friday in 1975, when Tzipi and Meir Rot welcomed the public into their store for the very first time. The Golden Jubilee was celebrated at a festive event held at a celebration venue in Tel Aviv, attended by the Rot family, the company’s employees and their partners, as well as former team members who had retired over the years and were invited to be honored for their integral role in the company’s journey. Throughout the evening, key milestones from the company’s history were presented, and a special video was screened featuring dozens of congratulatory messages from leading companies in the global firearms and ammunition industry, recognizing the remarkable achievement Meir Rot Ltd. has reached. Team members were acknowledged for their dedication, commitment, and professionalism- qualities that over the years have been instrumental in establishing Meir Rot Ltd. as a leader in its field. The atmosphere was warm and family-oriented, emphasizing human connection, shared values, and the strong sense of belonging that has accompanied the company’s team for five decades. The jubilee celebrations not only symbolized the long and meaningful journey of the company, but also reinforced its continued commitment to the highest standards of professionalism, exceptional service, and uncompromising safety.

Company Trip to CZ, Czech Republic | 2025

Fifty years of dedication and professionalism were marked by a unique company trip to the Czech Republic, as part of the company’s jubilee celebrations.

We set out together on a journey that connected past, present, and future- a chance to pause, proudly reflect on the path traveled, and strengthen the bond between the people who make up the company.

During the trip, we visited CZ, one of the world’s leading and most established companies in its field, which we have been proud to represent in Israel since 2008. As part of the visit, we toured the factory, learned about the production processes, and experienced shooting with a wide range of firearms.

The visit reflected the long-standing professional ties, the commitment to high international standards, and the values that have accompanied the company throughout its years of activity- quality, professional knowledge, and long-term partnerships.

Beyond the professional aspect, these were days of shared experiences, conversations, and quality time outside the routine, which strengthened the sense of partnership and belonging. This event represents a significant milestone in the company’s history, expressing great pride in the journey so far alongside a forward-looking view toward continued growth, development, and shared success.

IPSC championship | Israel 2020

Our company was a sponsor for the 2020 IPSC Annual Championship.

Meir Roth Event | 2019

During the event that was held in DANI HI Shooting Ranges, we launched our new website, with a new and innovative ONLINE service. In addition, we celebrated our new and 12th agency - NIGHT FISION. We were also honored to host Miss Valentina Lanotte, Export Manager of Fiocchi.

The two-day event included an IPSC competition, with a PCC stage featuring the new CZ firearm model SCORPION, as well as free shooting ranges open to the licensed public, in which they could try out different types of firearms and accessories from our 12 agencies (including shooting an STI pistol model Combat Master John Wick 3 and a clay shooting with Benelli Shotgun). Valuable prizes, worth of over 50,000 Shekels (app. 15,000 $), were awarded in two different lotteries.

ISDEF CZ booth | 2019

During the ISDEF 2019 conference, our company had the honor to join once again the Czech Embassy in Israel at the Czech pavilion and represent the CZ company.
During the Open Shooting Range day, we were happy to provide our guests the opportunity to shoot a wide range of CZ firearms.

IPSC championship | Israel 2017

Our company was the main sponsor for the 2017 IPSC Annual Championship.
We were also proud to announce our newest exclusively represented brand, STI.

ISDEF CZ booth | 2017

During the ISDEF 2017 conference, our company had the honor to join once again the Czech Embassy in Israel at the Czech pavilion and represent the CZ company.
During the event, we were proud to present the newest and most sought-after CZ pistol P-10C model.

IPSC competition | 2016

Our company was the main sponsor for the biggest league competition in Israel ever (345 participants).
It was during this event that we proudly introduced the latest CZ pistol, the SP-01 Shadow 2 model.

ISDEF CZ booth | 2015

Our company was honored to join the Czech Republic Embassy and be part of the Czech Republic pavilion, together with CZ company.

Israel IPSC Championship | 2009

Our company was the main sponsor for Israel IPSC Annual Championship in 2010.
In this event our company proudly announced the first Israeli Champion in Production Division to become a member of the World CZ Shooting Team.

CZ ISRAEL OPEN | 2009

Following the tremendous success of the 2008 event, Meir Roth LTD organized another even in 2009.
More than 1,000 people attended this time, making it probably the most successful IPSC Competition ever held in Israel.

ISRAEL IPSC | 2009 CHAMPIONSHIP

Our company was the main sponsor for Israel IPSC 2009 Annual Championship.
In this event we were proud to present the new 75 P-07 DUTY model.

CZ ISRAEL OPEN | 2008

CZ Israel Open 2008 was an exciting event for the gun owners community in Israel. The event took place over 4 days and involved a lecture about the sport of practical shooting, an IPSC league competition, a special tournament with CZ pistols, a shooting range open to the public free of charge with CZ firearms, shoot-off matches and IPSC trainings.
Senior representatives of the CZ Shooting Team, together with CZ top management and senior Czech diplomats, also took part in this event.

Benelli event - John Satterwhite Shooting Exhibition | 1992

Benelli Event was the first shooting event ever held in Israel.
Our company was extremely proud to introduce to the Israeli shooting community the legendary Mr. John Satterwhite and his remarkable shooting skills.